Tuesday, December 07, 2010

Make Money blogging using Google Ads - Adsense Optimization part3



Adsense Heat Map
Heat Map - Best Ad placement positions
It is important to think like a blog-visitor when you place ads. Try these recommended ad placements and then test them using custom channels. You may also want to have a look at where I have placed the ads on this page. There is large rectangle right at the beginning of the blog post, mainly for those visitors who do not stay for long on the page. There is a wide skyscraper at the right, aimed for those who leave the blog reading a post halfway. And then there is a large rectangle at the bottom of each blog post. For me this combination works quite well. It took me a series of tests spread over 2 months to find what works best. Remember placing ads will not repel your visitors or reduce your blog traffic. In fact as Google puts it, the ads are so targeted that some of them may actually useful for your visitors.
Adsense Tip: When you create custom channel and test ad performance, allow at least one week for each test. In my experience the income generated from very new ad units is usually less and thus in the first couple of days, the test results can be lower than what they should be.

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